Why choose personalised kitchen aprons for your staff?
There are many restaurants and clubs, especially in large cities, which offer traditional or more refined cuisine, in a sophisticated, trendy or more classic environment.
We know how important good food is for us Italians and when a special event is an opportunity to gladly celebrate at a restaurant, in the company of friends and family.
In addition to the search for delicious dishes, it is essential for an activity that operates in the catering sector to also have a strong and distinctive
image. To be recognized and remembered, to amaze the customer who will want nothing more than to come back for the next occasion of conviviality.
The image of a restaurant and a place can be improved not only with a refined decor, unique recipes and following marketing strategies. It is also essential to pay particular attention to how the waiters and dining room staff present themselves.
They are the people who welcome guests at the entrance, accompany them to the table, listen to them and advise them on the best dishes.
It is therefore very important that the team has a uniform uniform, such as an apron with the restaurant logo, or a nice phrase or a captivating image.
In this article we discover together why personalised aprons play a fundamental role in affirming the image of the place, together with some tips on how to create the perfect model for your restaurant and some ideas to get inspired by the best trends.
Printed apron: why is it essential to enhance the restaurant's image?
As we said in the introductory part, the waiters are the people who will accompany the guests throughout the evening and will be their point of reference. Instead of the traditional and anonymous plain-colored apron, focusing on customization can help people remember the experience they had at the restaurant more.
We live in a world centered on the image, where the eye always wants its part.
An apron can make the staff uniform unique and thus represent a distinctive trait for the room.
Repeating the logo and name of the restaurant at different times, such as on the menu, on the business card, on napkins and table accessories, but also on the uniform is a way to send an important message to guests.
For example, a bright color can attract attention, a nice phrase can tear a smile, a geometric fantasy can fascinate.In short, even in this case it is essential to get noticed, with taste and creativity.
The apron is a fancy accessory, which can also be fun and can make the staff glamorous, giving a touch of class. Floral prints, bright or pastel colors, geometric decorations: there are many methods that make chic chef aprons for cooking with style.
Personalised kitchen aprons: how to choose the best model
First of all, it is important to understand how the restaurant and the venue must be perceived by customers: a sophisticated, trendy environment or a more relaxed one, oriented towards a more or less young clientele. Or the distinctive trait can be creativity, cheerfulness and extravagance.
This is the starting point for building the image with which to establish itself on the market. And consequently everything must be translated and used as a basis for the creation of the staff and waiters uniform.
The main characteristics to be evaluated at the time of purchase are first of all the quality of the product: the apron must always be clean, tidy and ironed and consequently it is essential that it is made of a resistant and structured fabric. It must be able to be washed quickly in the washing machine, without the risk of damaging either the color or the image.
Furthermore, a feature not to be forgotten is practicality: they must be equipped with a large pocket on the front, where the waiters can keep the order book close at hand, or the phone or tablet for the more digital places.
There are many models, each with different characteristics, which will satisfy the tastes and needs of your venue. Consult those available on the website in the section dedicated to personalised aprons.
Personalised aprons - creative and original ideas
To create a creative and unique apron that helps your restaurant become a place that stands out from the others, it is important to seek some inspiration. A perfect apron for an elegant and sophisticated environment is in a solid dark color, with a space at the top dedicated to the restaurant logo.
An idea to create a personal relationship between staff and guests is to also add the name of the waiter, who can then become the point of reference.
For an easy-going restaurant, with a Spartan taste, the apron can be made by taking up the classic checked pattern, typical of the grandmother's apron. This is ideal for a trattoria or a farmhouse , which wants to make people feel at ease, offering traditional dishes and a welcoming atmosphere like at grandparents' home.
On the other hand, a place whose distinctive feature is creativity is important that it maintains its common thread even in the details. The apron can for example have a print with an original image : a Neapolitan restaurant can have a slice of pizza as a fantasy, or a place that offers excellent wines can add the image of a glass.
For a historic place, on the other hand, it is an original idea to have each waiter with an apron bearing a painting or a work of art.
Or restaurants with a foreign cuisine can quote a sentence in the original language, which will be a way to allow guests to fully immerse themselves in the culture of the country.
An embroidery or the addition of accessories can be an original idea, as the HoReCa portal, the official website of the catering sector, recommends in an article dedicated to uniforms and accessories for bar staff .
Furthermore, a creative suggestion is to create special editions for particular events, such as the inauguration of a new venue, or for the anniversary of the opening to the public. And why not follow the seasons ? Create a summer version, with more cheerful colors and light cotton, or floral prints perfect for spring.
Instead, cold colors for winter and autumn, with perhaps a particular edition for the Christmas period, a moment during which creating the right atmosphere in a restaurant is a winning strategy for attracting customers.
Making particular and original aprons has become a fashion, which has spread more and more in recent years, given the positive effects they have had for the growth of the restaurant's image.
Custom branded aprons: gift ideas
Corporate branded aprons are not perfect they are for making unique uniforms for the waiters and staff of your restaurant or venue. They can also be ideal gift ideas for your staff for a business success, birthday or corporate event.
Also in this case the apron can be personalised with images, phrases and embroideries. Surely by inserting the employee's name, or a detail that recalls the event you want to celebrate, such as an embroidery with a birthday cake, a number to remember the inauguration date.
Improving the corporate image, increasing the sense of belonging of the staff, being remembered and gratifying are just some of the advantages of corporate gifts, personalised items or
promotional products ideas. The main goal is in fact always to advertise and why not sell it to customers? If the waiters' uniform is so creative and original that it becomes iconic, people will want to cook in the same style too.
So you can create some corporate gifts to sell during an event, for example, such as a dinner for the anniversary of the inauguration, or a prize game on the occasion of Christmas or the end of the year.
Word of mouth has an incredible power for the success of the place and the more people wear t-shirts, sweatshirts, use fabric bags or take photographs with branded aprons , the more the name of your restaurant will be known to everyone.
All this can be combined with other fantastic accessories, all strictly customized with the company logo. Any ideas? You will find inspiration on our site to create personalised
kitchen accessories. In addition, corporate branded aprons can also be a nice idea for gifts to loved ones, such as family members or friends.
Those who love to spend hours in the kitchen, always trying new recipes, will certainly appreciate the idea. The more personalised it will be, the more it will be perceived as a personal gift and thought with care.
The choice to create printed aprons is a winning strategy: creatively, perhaps involving the staff in the creation of the model with the best graphics, you can create an accessory for the waiters that will help your business to be recognized, to affirm itself with respect to many other restaurants and to improve their image.
Transform what for many is just a detail into a stroke distinctive, a method of being recognizable and increasing activity.
