Bring Your Staff to the Next Level with Printed Sweatshirts Embroidered with Logo and Writing

printed sweatshirts

Why is it always a good idea to promote your workforce with printed sweatshirts?

There are several reasons why companies, corporations, associations and businesses of all kinds should have their work team wear a T-shirt or sweatshirt. The most important thing, however, is that the brand and logo are clearly visible.

Sweatshirts and T-shirts are the most suitable pieces of clothing for this purpose. They can be easily customised by embroidering the company name or by printing an image on the fabric.

But what are the advantages of having your staff wear a sweatshirt that represents your brand or activity? Actually, there are many. It'll soon be clear that the small expense you need to buy and customise the sweatshirts will be worth the final result.

Printed Sweatshirts as a Winning Marketing Strategy

Most marketing studies show that making a company name or logo easy to recognise is a reliable strategy. By embroidering them on a T-shirt or sweatshirt, you get a great advertisement at a very low cost.

Even your employees will contribute to spreading the name and logo of your company by wearing a piece of clothing which is representative of your activity. It's a cheap and safe way to spread a brand and give visibility to it. All this in an original way.

Sweatshirts, T-shirts and other personalised corporate gifts help to strengthen the image of a company. They also play a role in distinguishing it from its competitors. This has a very important effect on the brand identity, and, for this reason, it shouldn't be underestimated.

Giving printed sweatshirts to your staff can be the first step towards creating a brand merchandising too.

Why Should Your Staff Wear Printed Sweatshirts?

It's no doubt important that a staff wear a piece of clothing which identifies it, regardless of the brand to which it belongs. Not only that, but a work uniform becomes essential if the team is constantly in contact with the public.

Customers are often confused when they're in a store or restaurant because they can't easily distinguish the staff from the crowd. This happens when the image of the team is neutral and doesn't make it easy to recognise the members.

If a staff wears a personalised uniform with logo, it'll immediately give the restaurant or business a more professional and reliable look.

Also, a customer who can recognise from the start who the team members are will have a better experience.

A printed T-shirt or sweatshirt will give a positive first impression straight away. It will convey the image of a professional and proficient staff.

Wearing a uniform can be meaningful for the employees as well. It can make them feel part of a group and this will affect their work performance too.

Moreover, a sweatshirt can be an easy and quick way to identify the department the employees work in.

Personalised Workwear: What Makes Sweatshirts the Best Choice?

custom sweatshirts

Companies often choose to have their employees wear sweatshirts. Why? First of all, because the sweatshirt is one of the most popular pieces of clothing among the audience. This makes it perfect if you want to launch a line of merchandising.

It's versatile as it's suitable for men and women alike. Besides, it's comfortable and, above all, casual. If you're looking for a personalised corporate gift with your brand printed on it to sell on the market, the sweatshirt is a guaranteed success. It's appreciated both by a young and by an adult audience.

Sweatshirts can be worn on different seasons. Plus, they're perfect if you customise them by embroidering your brand or logo. You can print a writing or a figure on the front or on the back, on the sleeves or on the hood. In all cases, it'll be clear and well visible.

Another aspect which you shouldn't underestimate is that sweatshirts are durable and long-lasting. Especially if they're made with good-quality fabrics, they'll resist to washing without wearing out. In terms of marketing, this means free advertising for a long time.

Printed Sweatshirts: How to Make Them and Which Ones to Choose?

Sweatshirts can be customised in different ways. To name a few, you can use transfer printing, embroidery or digital printing on fabric. They're all very good techniques and the choice depends on the type of logo or writing you wish to reproduce.

If it's a logo with a complex shape that requires quite a lot of space, transfer printing will be the perfect choice. However, embroidery will give an elegant result if your writing is simple.

Besides embroidery and digital printing, you'll find screen printing among the printing techniques available. This process goes well with simple logos and writing and ensures a sharp design and a durable print. Anyway, on HiGift you'll find useful advice on the various techniques and their aesthetic performance. You'll so be able to choose the one that will give you the best result based on the end product that you envision.

Besides, our website offers the possibility to display the final result of the embroidery or screen printing directly on the screen.

All you have to do is choose the model you wish to customise from the various sweatshirts available and apply your writing or your logo digitally. You can decide where to position your file, that is, whether to apply the print on the front, on the back or on the sleeves of the sweatshirt. Plus, you'll be guided step by step throughout the ordering and purchasing process.

What about the model? It's always good to take your time to choose whether you prefer a sweatshirt with zip, a crew-neck sweatshirt or a hoodie. The weight and quality of the fabrics matter a lot, too. Cotton is better for hot environments, while fleece is more suitable if your staff works outdoors or in the cold.

Considering these aspects as well as the features of the printing techniques is the first step towards creating your printed sweatshirts. Both the model and the print of the logo or brand name will be crucial for the success of your promotional intent. For this reason, spending the right time and paying attention to it will surely pay off in terms of image return and brand awareness.

In conclusion, choosing printed sweatshirts for your work staff or for the team of your association has several benefits and no drawback. Your company will certainly benefit from this move – all with a little investment.

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